Hello, My name is Mado Foaad & I am an experienced Art Director

Multi-talented Director consistently rewarded for success in planning and operational improvements in the field of Media Production/ Advertising. Experience in policy development and staff management procedures positively impacting overall morale and productivity.

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Dream

What I DO ?

• Manage the whole creative process from concept to completion
• Translate business and marketing objectives into clear creative strategies
• Set creative plans, strategies / proposals for advertisement campaigns (produce ideas, design, and create customer journey schemes)
• define functions/features to be developed, manage production progress, schedule and budget
• Constantly collaborate with production, Installation and design teams to ensure the proper understanding of the concept, ideas-sharing and brainstorming
• Work with the marketing team to build consistent brand experiences across marketing and product plans
• Write original copy for ads and social media platforms
• Prepare full branding with the different executions (media, printable media, social media, Indoors/outdoors advertising, event planning, exhibition, etc…)
• Shape language and tone used in sales emails, banners, SMS campaigns and brochures

Creative

Critical Thinking

Strategic Planning

Time & Project Management

Really

HOW I DO IT

Follow up/Handle the different teams working on the project:

1. Design Team: to ensure meeting the event/product branding whatever they require from the design programs (Graphic – median or programing) and make sure to deliver in good quality level with the matching time.

2. Manufacturing of the products: whether it’s (outdoor/indoor), (Wall, Glass or building Branding/car or truck Coating), (Sign board/Bill board/Digital Screen or Mega Presentations), (Foam/Wood/MDF/Acrylic), (Digital printing out/indoor/Laser/CNC/UV Printing), (Cabling & Wiring/Wilding/Painting)

3. Installation Team: to ensure proper and accurate installation locations to match the final look of the product/service promised to the client- while maintaining high quality and timelines.

Teamwork Skills

Presentation skills

Business Acumen